國立臺南大學專任教師基本資料
姓名曾繁絹
系所經營與管理學系
職稱副教授
校內分機7841
EMAILfctseng@mail.nutn.edu.tw
辦公室ZE201-1
網址 
專長/研究領域知識管理、網路行銷、資訊管理
學位畢業學校國別主修學門修業期間
學士國立台灣大學臺灣圖書資訊1991~1995
碩士國立台灣大學臺灣圖書資訊1995~1997
博士國立中山大學臺灣資訊管理2002~2007
服務機關部門系所職稱服務期間
國立臺灣大學圖書館組員1995/10~1998/2
國立成功大學圖書館組員1998/03~2005/02
長榮大學資訊管理系助理教授2007/08~2011/01
國立臺南大學經營與管理學系助理教授2011/02~2015/01
國立臺南大學經營與管理學系副教授2015/02~
著作名稱:Factors of University–Industry Collaboration Affecting University Innovation Performance
年度:2018
類別:期刊論文
摘要:The rapid development of technology and knowledge-based economies has drawn attention to the linkage between academic institutions and private industries. Universities are a major source of knowledge creation; different industries are increasingly recognizing the importance of scientific knowledge creation and seeking alliances with universities to not only enhance their knowledge base but also gain a competitive advantage. To facilitate university–industry collaborations (UICs), financial support from governments and industries is necessary for resource allocation. This study investigates the effects of UIC funding on universities’ technology innovation performance in Taiwan. The Taiwanese government has implemented a variety of policies and programs to enhance the research innovation capability of universities and bridge the gap between academic research and industrial application. Three fundamental factors of UIC environments within universities—namely, management mechanism, innovation climate, and reward system—are identified as critical antecedents of UIC funding and universities’ technology innovation performance. The results reveal that UIC funding is directly instrumental to universities’ technology innovation. The UIC management mechanism and innovation climate within universities support diverse UIC funding. In addition, mechanism incentives affect directly and moderately university researchers’ involvement in and contribution to technology innovation.
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著作名稱:A study of social participation and knowledge sharing in the teachers online professional community of practice
年度:2014
類別:期刊論文
摘要:To facilitate professional development of teachers in the online context, the online community of practice (CoPs) has become an important platform in which individuals with similar interests or common goals get together to share their resources, develop working strategies, solve problems, and improve individual as well as organizational performance. In this study, we have collected self-reported knowledge-sharing behaviors from 321 members of the largest online professional CoP of teachers in Taiwan. The results show that closer connections among online CoP members can lead to greater recognition of and altruism towards others. Moreover, performance expectation and self-efficacy belief play essential roles in knowledge-sharing participation. Thus, the development of social relationships among online teacher members helps them obtain potential resources and reliable support through their social network. Also, teachers membership in the online professional CoP fosters a prosocial attitude that heightens their willingness to share useful resources and solve other members problems, both emotionally and instrumentally. Consequently, knowledge-sharing behaviors, in terms of knowledge giving and knowing receiving, are significantly predicted by prosocial commitment and performance expectation respectively. The implications to both research and practice are provided in this paper.
關鍵字:Computer-mediated communication; Cooperative/collaborative learning; Interactive learning environments; Learning communities
著作名稱:Critical success factors for motivating and sustaining women’s ICT learning
年度:2013
類別:期刊論文
摘要:Information Communication Technology (ICT) has changed the way people think, behave, communicate, and work. As a result, digital literacy, an essential skill for career development, lifelong learning, freedom of expression and social inclusion, is now one of the most important issues facing women today. The aim of this study was to identify the key factors and the possible mechanisms that motivate middle-aged and older females to acquire and utilize ICT skills. Drawing on Social Cognitive and Social Capital theories, we developed a theoretical model and validated it through Partial Least Squares (PLS) and mediation analyses. A survey was administered to 181 participants in an ICT learning program for digital-illiterate and middle-aged females. 133 responses were available for final analysis. The study revealed that social capital does not directly predict computer self-efficacy but depends on learning satisfaction as a mediator. In other words, unless participants develop a sense of satisfaction in class learning, a high level of social capital may not transfer into a high level of computer self-efficacy. In addition, our study shows that computer self-efficacy mediates the relationship between learning satisfaction and ICT usage, and that ICT usage and social capital both predict increases in subjective well-being. ICT utilization plays an important role in the well-being of the middle-aged and older females who often are unable to use ICT regularly due to their cultural roles. This study provides practical implications for the delivery of ICT training programs for females and other under-privileged groups.
關鍵字:Gender studies; Adult learning; Learning community; Teaching/learning strategies
著作名稱:Feng-Yang Kuo, Chih-Yi Tseng, Fan-Chuan Tseng, and Cathy S. Lin, "A study of social information control affordances and gender difference in Facebook self-presentation", Cyberpsychology, Behavior, and Social Networking, Vol.16, No.9, 2013, pp.635-644.
年度:2012
類別:期刊論文
摘要:Affordances refer to how interface features of an IT artifact, perceived by its users in terms of their potentials for action, may predict the intensity of usage. This study investigates three social information affordances for expressive information control, privacy information control, and image information control in Facebook. The results show that the three affordances can significantly explain how Facebooks interface designs facilitate users self-presentation activities. In addition, the findings reveal that males are more engaged in expressing information than females, while females are more involved in privacy control than males. A practical application of our study is to compare and contrast the level of affordances offered by various social network sites (SNS) like Facebook and Twitter, as well as differences in online self-presentations across cultures. Our approach can therefore be useful to investigate how SNS design features can be tailored to specific gender and culture needs.
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著作名稱:Fan-Chuan Tseng and Yen-Jung Fan. (2011) “Exploring the influence of organizational ethical climate on knowledge management,” Journal of Business Ethics, vol. 101, No.2, pp.325-342.
年度:2011
類別:期刊論文
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著作名稱:Fan-Chuan Tseng, Feng-Yang Kuo, ",The way we share and learn: an exploratory study of the self-regulatory mechanisms in the professional online learning community," , Computers in Human Behavior,Vol. 26,No. 5, Sep. 2010 , 1043-1053.
年度:2010
類別:期刊論文
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著作名稱:Mei-Lien Young and Fan-Chuan Tseng.(2008). “Interplay between physical and virtual settings for online interpersonal trust formation in knowledge-sharing practice.” CyberPsychology & Behavior vol.11, no.1, pp.55-64.
年度:2008
類別:期刊論文
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著作名稱:Antecedents of Expectation and Continuance on Internet Group Buying Intention: An Empirical Study in Taiwan
年度:2018
類別:期刊論文
摘要:Group buying websites have emerged as a major channel in e-commerce because they encourage consumers to negotiate deals with product/service providers. They also feature a “deal of the day” for consumers and an anticipated transaction volumes and discounts. Consumers can leverage their collective bargaining power to acquire products or services at discount prices when a minimum number of people are willing to purchase collectively. Considering the characteristics of collective bargaining power in Internet group buying and the continuance behavior of online consumers, this study integrated consumer psychological factors into expectation–confirmation theory to examine consumer cognitive processes. A survey was conducted to collect and analyze empirical data from ihergo—a popular Taiwanese group buying website. The results demonstrate that in the pre-purchase phase, consumer trust in group buying initiators and websites significantly affects their perceived risk and attitude toward Internet group buying deals, generating more positive expectations and group buying intentions. Moreover, in the post-purchase phase, a higher level of confirmation reflects higher trust and lower perceived risk. In addition, trust, perceived risk, and attitude significantly affect consumer satisfaction. This study suggests both practical and theoretical views for elucidating and enhancing the effectiveness of collective power in e-commerce.
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著作名稱:自我調節歷程與社群商務知識分享之關聯性研究
年度:2016
類別:期刊論文
摘要:本研究以自我調節理論為基礎,探討在網路環境下,社群商務成員的個人因素與所屬社會如何調節並促進知識分享。本研究以臺灣最大親子社群商務網站BabyHome的成員為研究對象,採用問卷調查與便利性取樣之實證量化研究程序共蒐集447份有效問卷,再以統計分析檢視社群商務成員間的知識分享情形,驗證各項研究假說的成立。研究結果發現:社群成員彼此間凝聚的社會資本有助於個人自我認同之建立,且透過成員彼此給予的協助及合作,可有效增進知識分享所需相關能力的信心程度。自我效能對於參與社群商務的成果預期與目標承諾亦有直接正向的影響。社群成員感知到擁有較高的分享效能信念以及成果預期,將致力於藉由社群商務的知識分享以達成相關任務目標之實現。最後,本研究提出研究結論與管理意涵,以期提供社群商務實務經營與理論研究之參考。
關鍵字:社群商務、知識分享、自我認同、自我調節、社會資本
著作名稱:Why We Go Shopping Online Together? Exploring the Antecedents and Consequences of eWOM in the Social Commerce Network
年度:2015
類別:期刊論文
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關鍵字:Social Commerce Network, Electronic Word-of-Mouth, Social Capital, Experiential Value, Perceived Risk
著作名稱:Chun-Po Yin, Hsiu-Chia Ko, Li-Chun Huang, Fan-Chuan, Tseng*, Hsiu-Hua Chang, "Examining user satisfaction of school nursing information system in Taiwan", Health and Technology, Vol.2, No.2, 2012, pp.137-145.
年度:2012
類別:期刊論文
摘要:Information technology applications in healthcare have existed for more than three decades, methods to evaluate outputs and outcomes in healthcare are still to remain a challenge for decision makers. The adoption of a school nursing information system is considered one of the most efficient ways in which to document health records as well as monitor health of school children conditions electronically. However, despite the importance of computerized health records in school nursing practice, few studies have examined user satisfaction of the school nursing information system. The aim of this study is to investigate the critical factors affecting school nurses’ satisfaction with a school nursing information system utilizing a survey approach. Questionnaires were distributed to nurses working in a primary or high school which introduces a new school nursing information system. The findings show several factors, including perceived usefulness, perceived of ease of use, training and workload are significant with user satisfaction. These results suggest that school nursing information system designers should comprehensively understand users’ demands and perceptions about the system, which will further facilitate user satisfaction, decrease their workload, and ultimately enhance job performance.
關鍵字:User satisfaction School nursing information system Perceived usefulness Perceived ease of use Training Workload
著作名稱:Hsiu-Chia Ko, Fan-Chuan Tseng, Chun-Po Yin, Li-Chun Huang. (2008) “The factors influence suppliers satisfaction of green supply chain management systems in Taiwan” International Journal of Information Systems & Supply Chain Management vol.1 no.1, pp. 66-79.
年度:2008
類別:期刊論文
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著作名稱:曾繁絹、李宗翰(2008)。「圖書館電子資源整合查詢系統之研究」。台大圖資學刊,第6卷1/2期,頁111-142。
年度:2008
類別:期刊論文
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